MAC Is Giving Away Free Lipstick for National Lipstick Day

MAC Nationail Lipstick Day promotional image with lipstick held by a wrench approaching lips

The hallowed and very, very, super-duper important American holiday known as National Lipstick Day falls on July 29 — unless you’re an Allure editor, in which case pretty much every day is National Lipstick Day. This year, however, everyone gets to celebrate National Lipstick Day for more than one day, thanks to the awesome way MAC is honoring the occasion.

From Saturday, July 27, through Monday, July 29, MAC stores across the U.S. are giving away a free, full-size lipstick with any $25 purchase. You’ll have the opportunity to choose your celebratory lipstick from eight different colors, including CB96, a bright, frosty, pinky-orange that the brand considers its first “backstage creation.” Furthermore, if you spend $50, you’ll receive the greatest lipstick you’ll never apply, MAC’s famous Lipstick Canister, a container shaped like the brand’s iconic Lipstick — perfect for holding your collection of exactly that.

M.A.C. Lipstick in CB98
Courtesy of brand

While you’re there, whether or not you make a purchase, “MAC stores will be celebrating artistry of the lip and inviting customers to a complimentary lip demo to discover all-new lip looks with over 350 shades in every texture, from ultra-matte to high shine,” the brand says in a press release.

If you don’t live near a MAC store, don’t worry. You can actually get a free lipstick any ol’ day of the year because of the ongoing Back to MAC closed-loop, packaging recycling program. Simply return six empty MAC makeup containers — either through the mail or in-store — and you’ll receive the lipstick shade of your choice as a thank you.

Once you’ve scored your free MAC lipstick, make sure you share a photo with the hashtag #MACLovesLips to join the other lipstick lovers on National Lipstick Day.